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Poppi’s First National Commercial Becoming the Most Watched Ad During Super Bowl LVIII
Suja gets a new (veteran) CEO, Coca-Cola overperforms and citrus has pluses and minuses.
Jan van Iperen
February 14, 2024
It’s interesting: When you walk around an Anuga or Sial, you do not really have a clear feeling of the actual square footage it covers. Multiple levels, no full overview of each hall, let alone trying to grasp the total of all the halls.
How different it was to walk the grounds of the World Ag Expo in Tulare, CA. Everything at 1 level, outside spread out over a humongous terrain dedicated to this fair. Impressive is an understatement.
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