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- Now your dog can join after work drinks with a nice craft dog soda!
Now your dog can join after work drinks with a nice craft dog soda!
.. and label claims still need to be verified!
Jan van Iperen
November 29, 2023
Just the Dog & Cat Food industry surpassed $47 billion across in-store and online, with continued double-digit growth trends vs. previous years.
We sometimes forget how big the pet food industry is. And the trends are shifting… Nielsen even mentions the ‘Humanization of Pets’ and today we see this reflected in a consumer brand extending their portfolio with a craft dog soda. Savory juice might just be a whole new category!
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