I am in The Netherlands with my family, and this week is special. It already started last Saturday, with a weekend visit to Maastricht. I studied there and got to know the people I consider true friends. That I was there with 2 of those friends, with my family and theirs, made it extra special.
It is also the reason I did not send out the Saturday recap, so you see it below.
Coming days are for family, so the editions may be irregular.
Those who are with Juice News for a long time know that happens in the Summer period, especially as I visit my home country only once a year.
So the recap:
Brazil Orange Juice Export Revenue Falls 30% in 2025/26 Season - Volumes held steady. Revenue fell 30%. That gap is the whole story: prices are correcting hard from record highs. If your contracts were written at the peak, this is your renegotiation backdrop. Growers in the citrus belt feel this first, buyers next.
Final Notice on Revised Orange Juice Grading Standards - USDA-AMS finalized the lower minimum Brix requirement. A dry regulatory notice with real consequences. It changes what qualifies as juice grade and gives packers room to work in a tight supply market. If you buy, sell, or blend OJ in the US, read the fine print before your counterparty does.
Refresco Sells Wicky Brand Rights to Riedel Fruit Drinks Group - Refresco keeps moving toward pure contract manufacturing while Riedel doubles down on Dutch fruit drinks. A small deal with a clear message: the industry is sorting itself into companies that own brands and companies that fill bottles. Knowing which one you are is a strategy question, not a detail.
Quote of the week
"The greatest danger in times of turbulence is not the turbulence; it is to act with yesterday's logic."
— Peter Drucker
Sincerely
Jan van Iperen · ectus
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