
Happy Easter Weekend!
Although not being observed in the US, Easter Monday will have no Juice News edition, so the next edition will come Tuesday, April 7th.
🐣
Sincerely
Jan van Iperen · ectus
— – - JUICE NEWS - – —
Coca-Cola Beverages Florida, LLC (Coke Florida) has launched limited-edition America250 Coca-Cola cans at its Jacksonville manufacturing facility. This initiative celebrates the 250th anniversary of the United States. The commemorative cans feature designs that reflect American heritage and are available for a limited time. Coke Florida aims to honor this milestone through its beverage offerings while engaging with local communities across the state.
Keurig Dr Pepper (KDP) and Suntory Beverage & Food Europe (SBFE) have announced the expansion of their strategic partnership to enhance growth in Europe’s carbonated soft drinks market. This collaboration aims to leverage both companies' strengths to accelerate market presence and drive innovation. The partnership builds on their existing relationship, focusing on shared goals and mutual benefits in the competitive beverage landscape.
NNB Nutrition has announced its involvement in the development of a new generation of ready-to-drink functional beverages featuring its GeniusPure™ ingredient. This innovation is showcased in recent product launches from brands including Update, Bucked Up, and Life Cider X. NNB Nutrition continues to position itself as a leader in functional ingredient solutions, catering to the growing demand for health-focused beverage options in the market.
How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads
The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.
— – - CITRUS NEWS - – —
Marmalade is undergoing a rebrand as a result of Prime Minister Sir Keir Starmer's EU reset, leading to significant backlash from its fans. This change has been perceived as unnecessary interference from Brussels, igniting anger among those who cherish the traditional fruit spread. The controversy highlights the ongoing tensions surrounding food branding and regulatory influences stemming from the EU's involvement in UK food products.
The label "no added sugar" indicates that no sugars have been added during processing, but it does not imply the absence of natural sugars present in the ingredients. This distinction is crucial as many consumers may mistakenly believe that products labeled this way contain no sugar whatsoever. Therefore, understanding the terminology used in food labeling is essential for making informed dietary choices.
Matsuyama, located in Ehime on Shikoku Island, is noted for its unique obsession with orange juice. The city, often overlooked by travelers, offers a vibrant local culture and attractions, including historic sites and natural beauty. Visitors can explore the city's famous hot springs and enjoy various orange juice products, highlighting the region's agricultural heritage and dedication to this citrus fruit.
The South African citrus industry forecasts an increase in exports by up to 5 percent, anticipating shipments of approximately 215 million cartons. This projection comes despite facing logistical and geopolitical challenges that could impact the industry. The growth in exports reflects the resilience of the sector as it navigates these difficulties while aiming to expand its market presence through enhanced shipment capabilities.
Want to dive deeper in citrus? Coming in 2026: citrodex.com
— – - RESEARCH - – —
Lemon (Citrus limon L. Burm.) is extensively grown in the Mediterranean and Black Sea regions, facing threats from mal secco disease (MSD). Research investigates the effects of P. Mediterranea pre-treatment on genome-wide DNA methylation in lemon plants inoculated with Plenodomus tracheiphilus. The study aims to understand how this pre-treatment influences the plant's genetic response to the pathogen, potentially enhancing resistance to MSD.
Mild pasteurization of fermented beetroot juice effectively preserves its functional and nutritional integrity while offering a low-energy method for creating stable functional beverages. The juice is noted for its significant levels of bioactive phytochemicals and antioxidant properties, which contribute to its classification as a functional drink. This process enhances the beverage's stability without compromising its health benefits, making it an appealing option in the beverage market.
The study investigates the effects of microfiltration and ultrafiltration on the physicochemical and antioxidant properties of juice from red prickly pear (Opuntia ficus-indica). The fruit is known for its antioxidant, anticancer, and anti-inflammatory properties. Results indicate that these filtration methods significantly influence the juice's quality and antioxidant content, highlighting their potential in enhancing the health benefits of prickly pear juice.
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