
We used to say that this business, like many others, is people’s business.
It still is. But not all of it. And I think it is important that that less human part gets a bit more attention. Because its development goes at a speed we have not encountered yet.
Look over the fence people.
Sincerely
Jan van Iperen · ectus
PS If you skimmed yesterday’s post, you may have missed the announcement of the upcoming series: Anatomy of a Juice. Check it out.
— – - JUICE NEWS - – —
South African beverages manufacturer Twizza has been sold for R2.1 billion in cash to a firm owned by Indian billionaire Ravi Jaipuria. This acquisition marks a significant transaction in the beverage industry, highlighting the growing interest of international investors in South African companies. The deal underscores the financial strength and market potential of Twizza within the competitive beverage landscape.
Eastroc has reported strong demand for functional drinks in China, highlighting a 17.3% increase in energy beverage sales and a remarkable 119% growth in sports drink sales over the past year. This surge reflects a growing consumer interest in energy and sports drinks, indicating a significant market trend within the beverage sector in China. The company's findings underscore the expanding opportunities in this segment.
Fanta is launching a new, limited-edition flavor called Fanta Crimson Sour Cherry to celebrate Xbox's 25th anniversary. This beverage features a refreshing fizzy taste and comes in special packaging inspired by the video game 'Diablo IV.' The new flavor aims to attract fans of both the gaming community and soda enthusiasts, marking a unique collaboration between the beverage brand and the gaming industry.
The Neighborhood Beverage Company (NBC), known for its Once Upon a Coconut brand, has acquired Punch'd Energy, a natural caffeine gummy brand established in 2015. This acquisition signifies NBC's strategic move to expand its clean-label functional energy portfolio. By integrating Punch'd Energy, NBC aims to enhance its offerings in the functional energy sector, complementing its existing premium coconut water business with a healthier energy product line.
— – - CITRUS NEWS - – —
California's state agency forecasts a 16 percent increase in the Valencia orange crop for the 2025/26 season. This projection includes expectations for larger fruit sizes and improved yield per tree. The anticipated growth in production reflects positive trends in the Valencia orange market, indicating potential benefits for growers and the overall citrus industry in the region as they prepare for the upcoming season.
Some of the firms and trade associations that will come to the Philippines are American Egg Board, American Peanut Council, Best Buy Grocers Inc., MacDonald Meat, Potatoes USA, US Rice Producers Association, Tomex Foods Group and Wonderful Citrus.
Want to dive deeper in citrus? Coming in 2026: citrodex.com
— – - FLAVORS & FRAGRANCES - – —
… nothing here now, but you can always learn about Dark Cherry Flavor Architecture.
— – - RESEARCH - – —
Limonene, a monoterpene found in Citrus essential oils, is recognized for its potential benefits in food and health sciences. It exhibits diverse characteristics, including antioxidant, anti-inflammatory, and antimicrobial properties. Research highlights its role in promoting human health and its application as a natural preservative in food products. The growing interest in limonene underscores its significance in enhancing food safety and nutritional value.
The study evaluates various collection and trapping methods for diagnosing and monitoring psyllids in citrus orchards, driven by the economic impacts of Huanglongbing disease. Yellow sticky traps (YSTs) are highlighted as a key method for surveillance. The research aims to improve the effectiveness of psyllid detection, which is crucial for managing the spread of this disease affecting citrus crops globally.
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