PepsiCo is focusing on protein as a central element of its sports-drink portfolio, responding to the increasing popularity of protein driven by GLP-1 medications and broader wellness trends. This strategic shift aims to align with consumer demand for functional beverages that support health and fitness, positioning PepsiCo to capitalize on the growing market for protein-rich drinks.

UVA Health has initiated a program aimed at reducing sugary drink consumption among children. The program includes six educational components designed to promote mindfulness regarding beverage choices. The initiative seeks to address the increasing trend of children consuming excessive amounts of sugary drinks, which can lead to health issues. The focus is on educating children and families to make healthier beverage decisions.

Coca-Cola has expanded its portfolio of billion-dollar brands by incorporating Innocent, a fruit juice brand, and Santa Clara, a dairy brand. This addition signifies the company's growth and diversification in the beverage market. Both brands have achieved significant sales milestones, contributing to Coca-Cola's overall financial performance and strengthening its position in the juice and dairy segments of the industry.

Nudie Juice has established itself as a leading brand for juice enthusiasts, offering a variety of products that cater to health-conscious consumers. The brand focuses on creating high-quality, nutritious breakfast drinks that align with modern dietary preferences. Nudie emphasizes the importance of natural ingredients, appealing to those seeking healthier beverage options. The company's commitment to quality and taste has garnered a loyal customer base in the competitive juice market.

The current beverage aisle is characterized by a mix of function, flavor, lifestyle, and identity, creating a competitive environment for functional beverage brands. These brands must capture consumer attention quickly, as their packaging acts as a billboard to convey their message. The landscape reflects a dynamic shift in consumer preferences, emphasizing the importance of immediate impact in marketing functional beverages.

Swire Coca-Cola, part of the Hong Kong-based Swire Pacific conglomerate, is focusing on expanding its business in Southeast Asia. This strategic move is supported by its established presence in the Chinese mainland and Hong Kong markets. The company aims to leverage its existing operations to enhance growth opportunities in the Southeast Asian region, reflecting its commitment to broadening its market footprint.

Argentinean citrus growers are facing significant challenges due to rising costs and declining prices, which have placed many small farms in jeopardy. The economic pressures have resulted in a precarious situation for these growers, leading to concerns about potential closures. The combination of increased operational expenses and reduced market prices is creating a tough environment for the citrus industry in Argentina.

Argentine citrus exports saw notable growth in the first quarter, as reported by the country's Secretariat of Agriculture, Livestock, and Fisheries. This increase comes in light of a 5% drop in northern supply, providing Argentine lemons with a competitive advantage in the market. The rise in exports highlights the importance of Argentine lemons in the global citrus trade landscape.

Want to dive deeper in citrus? Coming in 2026: citrodex.com

The agri-food industry produces significant amounts of by-products, particularly fruit pomace from juice and wine production, which are often underutilized. This study explores the fortification of fruit pomace with Vitamin B12 using a co-culture of propionic and lactic acid bacteria. The findings highlight the potential of converting fruit by-products into valuable nutritional sources, thereby enhancing their economic and nutritional value in food applications.

This study presents a lightweight LBM detection transformer designed for citrus-picking robots to improve detection accuracy. It addresses challenges such as false positives and missed detections, which arise from complex orchard backgrounds and small target regions. The proposed solution incorporates multi-scale feature fusion to enhance the robot's ability to identify citrus fruits effectively, thereby optimizing the harvesting process in agricultural settings.