Consumers are increasingly focused on intentional eating and drinking, prioritizing nutrient-dense foods that promote specific health outcomes. This shift in consumer behavior is driving the growth of functional foods and beverages, emphasizing the importance of protein, GLP-1, gut health, and personalization in product offerings. As a result, the market is evolving to meet these health-oriented demands by providing tailored nutritional solutions.

The Coca-Cola Company has announced it is exploring a potential public listing for Hindustan Coca-Cola Holdings Pvt. Ltd. (HCCH), which is the parent company of its largest bottler in India. This move reflects Coca-Cola's strategic interest in enhancing its presence in the Indian market. Further details regarding the timeline and structure of the potential listing have not yet been disclosed.

A Florida fruit processing company is set to close one of its facilities, resulting in 135 layoffs. This closure contributes to a broader trend of job losses within the food and beverage sector. The company has been a longstanding player in the juice market, and the decision to cease operations reflects ongoing challenges faced by the industry. Details regarding the timeline for the closure have not been specified.

Lake Erie grape growers are facing an oversupply due to low demand for grape products in recent years. In response, the Westfield Maid Cooperative has established a new juice packaging facility aimed at enhancing market opportunities for local grape growers. This initiative seeks to improve the utilization of the abundant grape supply and potentially increase the demand for grape juice products in the region.

Berkeley implemented a special tax on soda, which has resulted in improved health outcomes for its residents. Despite initial skepticism, the tax has proven effective in reducing soda consumption. This success story highlights the potential benefits of similar measures across California, suggesting that other regions could also experience positive health impacts by adopting comparable taxation strategies on sugary beverages.

Wawa Beverage Company announced a voluntary recall on April 3 for four of its beverages due to the potential presence of undeclared milk, which poses a significant allergen risk. The U.S. Food and Drug Administration (FDA) has classified this issue as a highest risk warning, emphasizing the importance of consumer safety for individuals with milk allergies. No adverse reactions have been reported at this time.

Martinelli’s is evaluating the effectiveness of its retail media investments by implementing a new metric known as incremental ROAS. This approach aims to provide a clearer understanding of the actual return on advertising spend, moving beyond traditional metrics. The brand seeks to determine the true impact of its retail media strategies on sales performance and overall marketing effectiveness.

The global orange juice sector is projected to experience a 13% supply drop in the 2026/27 season, primarily due to weak demand, as reported by Rabobank. This decline indicates ongoing challenges within the market, reflecting shifting consumer preferences and economic factors affecting purchasing behavior. The situation underscores the need for stakeholders to adapt to the evolving landscape of the orange juice industry.

Brazil’s Fundecitrus participated in the Expocitros 2026 lecture session on May 28, addressing key phytosanitary challenges in the citrus industry. The session, titled “Focus, Efficiency and Control,” featured agronomist Ivaldo Sala, who coordinates Fundecitrus’ Technology Transfer Department. The discussions aimed to enhance understanding and management of these challenges as Brazil expands its citrus production into new regions.

Eastern Cape citrus farmers are facing challenges as they attempt to recover from last month's devastating floods. The anticipated heavy rains are raising concerns among farmers, who are still dealing with the aftermath of the previous flooding. This situation complicates their recovery efforts and poses additional risks to their crops and livelihoods, highlighting the ongoing difficulties faced by the agricultural sector in the region.

Bacterial disease greening has impacted nearly half of Brazil's citrus belt, leading to annual losses of approximately US$ 120 million and deforming green oranges. This situation poses a significant threat to Brazil, the world's largest orange juice exporter, as productivity declines. The disease is recognized as the most destructive in global citrus farming, creating a silent crisis within the country's pivotal citrus industry.

Want to dive deeper in citrus? Coming in 2026: citrodex.com

IFF, a prominent player in flavors, fragrances, food ingredients, and health and biosciences, has announced an agreement to sell its Food Ingredients business to CVC Capital Partners. This transaction, advised by CVC, values the Food Ingredients business at approximately $4 billion. The sale reflects IFF's strategic focus and aims to enhance its core operations while partnering with a leading global private markets manager.

Citrus peel, a plentiful but often neglected biomass, contains significant amounts of bioactive flavonoids. This study examined the dual-frequency ultrasound-assisted extraction method, focusing on the impact of ultrasonic coupling parameters on flavonoid yield. Kinetic modeling was also performed to understand the extraction process better. The findings suggest that optimizing these parameters can enhance the efficiency of flavonoid extraction from citrus peel.

The study presents LMDD-YOLO, a lightweight multi-scale detection model designed to improve citrus leaf disease detection in complex scenarios. It addresses challenges such as multi-scale feature recognition and high model parameter counts. The model aims to enhance detection accuracy while maintaining efficiency, making it suitable for real-world applications in citrus farming. This approach could significantly benefit disease management and crop yield optimization in the citrus industry.

A randomised controlled trial published in the British Journal of Nutrition examined the inclusion of fruit juice and smoothies in the 5-a-day fruit and vegetable intake recommendations. The study aimed to assess the impact on dietary intake levels, mood, and various health markers. Results indicated that incorporating these beverages could influence overall fruit and vegetable consumption, potentially affecting participants' health and well-being positively.

Efficient detection of fruit is essential for agricultural harvesting robots, yet it poses challenges due to visual occlusion and complex orchard environments. A new model, the Multi-ripeness Citrus Detection Model based on OR-YOLOv11, has been developed to address these issues. This model aims to enhance the accuracy of fruit detection, thereby improving the efficiency of harvesting processes in citrus orchards.