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- NewTree Fruit Company to Scale De-Sugared Technology with Strategic Investment from Finlays
NewTree Fruit Company to Scale De-Sugared Technology with Strategic Investment from Finlays
And Prodalim Group Strengthens Position with Acquisition of Rene Laurent.

You see it correctly: some minor styling updates. This is in line with a series of changes and launches from my side, all under a new umbrella: All my services and channels – tailored access, insight (with channels like Juice News) and consultancy – are under 1 name and rebranded entity: ectus. More on this in coming weeks, with a quick explainer here for now.
Hope that everyone (in the US) had some good family time. It’s back to business and a lot of news!
Enjoy!
Jan van Iperen
With in today’s edition:
NewTree Fruit Company to Scale De-Sugared Technology with Strategic Investment from Finlays
Coca-Cola Beverages Vietnam Loses Lawsuit, Faces $31M Fine from Tax Authority
Tama Tea Expands Clean Energy Influence with L.A. Libations Partnership
Tetra Pak Boosts Energy Efficiency with New Heat Pump
Looming Federal Ban on THC-Infused Drinks and Snacks: What you need to know
Balancing Reformulation and Business Growth: Soda Taxes in UK Sugar Tax
Fanta “Orange”: Color and Flavor Variations Between US and Europe
Be LOVE Drink: Texas Hydration with a Global Mission
Live Nation Teams Up with Hiyo Social Tonics to Enhance Feel-Good Beverages
Steaz Rediscovers Its Soul After Corporate Drift
Prodalim Group Strengthens Position with Acquisition of Rene Laurent
Ghana's $600M Annual Loss on Imported Fruit Juices can be Mitigated
Harry Davis & Company Facilitates Sale of Manna Beverages' Anaheim Locations to Arizona Beverages USA
Securing the Future Citrus Supply: Q&A with IFF's VP of Citrus Innovation
Mountain Valley MD Advances Toward Commercialization with Positive Brazil Citrus Trial Results
Exploring Japanese Citrus: Yuzu and Yuko's Distinct Flavors (Part 1)
Establishing Scientific Advisory Group for Vietnam Citrus Fruit Import Risks
Orange Juice Demand Slows Despite Brazil's Crop Challenges
Enhanced Stability and Antibacterial Efficacy of Orange Peel Essential Oil Through Nanoemulsion Encapsulation
Optimizing Spray-Drying Conditions for Green Acerola Concentrate Juice: Impact of Temperature and Maltodextrin
Uncovering the Origins of Satsuma Mandarin
Automated Platform PhenoCitrus for Citrus Fruit Morphological Trait Phenotyping
Cascade Valorisation of Lemon Processing Residues: Green Extraction Technologies and Bioactive Recovery Trends
Navigating Heat Resistance Parameters in Fruit Juice Production: Pathogen Risk Assessment and Surrogate Selection Challenges
› juice news
Coca-Cola Beverages Vietnam lost a lawsuit against the tax authority, resulting in a fine of over $31 million. Companies should maintain accurate tax records and comply with tax regulations to avoid penalties and legal disputes.
Tama Tea partners with L.A. Libations for expansion. Premium Yerba Mate brand enters SoCal Incubation Program, aiming for strategic growth. Embrace clean energy and sustainable practices to ride the wave of success in the beverage industry.
Tetra Pak introduces an energy-efficient heat pump to electrify pasteurization heat, reducing energy consumption and supporting the shift away from fossil fuels in food and beverage production. Manufacturers can enhance sustainability and lower operational costs by implementing this innovative technology.
The federal government has included a provision in a recent bill to ban THC-infused beverages and snacks made from hemp due to concerns about impairment. Individuals and businesses should be aware of this impending regulation and adjust their products or consumption habits accordingly to comply with the new law.
UK lowers sugar tax threshold to 4.5g per 100ml, impacting 10% of beverage carbonates. Manufacturers must adjust by reformulating products or pricing strategies to comply with tax regulations while maintaining business growth. Balancing health goals with economic interests is crucial for navigating soda tax implications in the UK market.
Fanta, a globally popular orange soda with diverse formulations worldwide, originated in Naples, Italy in 1955. To stay relevant, Fanta focuses on innovation and adapting to regional preferences. Understanding local market demands is crucial for successful global product strategies.
Be LOVE is a Texas-based zero-sugar hydration drink that aims to foster global connections and make a positive impact. Embrace this mission-driven beverage to support a cause while staying hydrated, contributing to a larger global initiative through a simple choice.
Live Nation partners with Hiyo Social Tonics, investing in better-for-you beverages to be offered at U.S. venues and festivals. This strategic collaboration includes a multi-year partnership and equity investment. Music fans can expect access to Hiyo's feel-good drinks, marking a significant move in the future of event beverages, emphasizing healthier options for audiences.
Steaz revitalized its brand by realigning with its mission through a regenerative tea partnership with Wild Orchard, showcasing a successful model of finding purpose after corporate drift. Reconnecting with core values can drive business success and resonate with consumers.
Prodalim Group, a beverage industry leader, strengthens its position with the acquisition of Rene Laurent, a top beverage flavors company. This strategic move enhances Prodalim's offerings and global presence.
Ghana's $600M annual loss on imported fruit juices can be mitigated by switching to natural alternatives, reducing forex drain, combating obesity, and fostering job growth with 60,000 new positions.
Harry Davis & Company facilitated the sale of Manna Beverages’ Anaheim locations to Arizona Beverages USA, boosting local employment and revenue. HDC's success in brokering major beverage industry deals highlights opportunities for growth and revitalization within the sector.
› citrus news
Karel Coosemans discusses customer preferences at the Citrus Innovation Center, emphasizing its role in securing the future citrus supply. Understanding consumer demands and leveraging innovation are crucial for sustaining the citrus industry.
MVMD has been working with a client-directed third-party agricultural partner, FARMATAC, in Brazil to assess the impact of the application of the Agrarius product on mature citrus orchards. FARMATAC has extensive experience designing and managing advanced citrus trials and has completed evaluations on two key varieties of oranges in mature orchards: Hamlin and Valencia.
Discover the unique flavors and fragrances of two Japanese citrus varieties for diverse culinary and perfumery uses. Experiment with yuzu's zesty, floral notes and yuko's sweet, tangy aroma to enhance dishes and create enticing scents.
Vietnam's citrus fruit pomelo import lacks a thorough risk assessment, raising concerns in the citrus industry. To address this, establishing a Scientific Advisory Group for guidance is crucial. This proactive step can ensure importing high-quality citrus fruits and safeguard the industry from potential risks.
Brazil's 2025/26 orange crop faces challenges from weather and diseases, despite an expected increase from the previous year. However, sluggish demand for orange juice overshadows these crop issues. Producers should monitor market demand closely and adapt strategies to balance supply and demand.
Want to dive deeper in citrus? Coming in early 2026: citrodex.com
› research
Nanoemulsion encapsulation enhances stability and antibacterial effectiveness of orange peel essential oil, combating antimicrobial resistance in pathogens like Pseudomonas aeruginosa. Utilizing nanoemulsions can improve essential oil efficacy, presenting a promising solution for combating resistant bacteria.
Optimizing spray-drying conditions for acerola concentrate juice involves temperature and maltodextrin levels. Higher temperatures can degrade bioactive compounds, affecting product quality. Fine-tuning these factors can enhance the final product's nutritional value and sensory attributes. Balancing temperature and maltodextrin levels is crucial for achieving optimal spray-drying results and preserving the health benefits of acerola juice.
Satsuma mandarins are globally popular for being seedless, sweet, and adaptable. This study provides a first gap-free reference genome of Satsuma Mandarin.
PhenoCitrus is an automated platform for precise citrus fruit phenotyping. Standardizing workflows for affordability and accuracy is crucial for citrus breeding success. Implementing automated phenotyping tools can enhance efficiency and consistency in trait evaluation, advancing citrus breeding programs.
Lemon processing residues offer valuable bioactive compounds for high-value recovery, presenting opportunities for sustainable cascade valorisation in circular biorefinery systems. With 15–32 million tonnes of waste generated annually by the citrus processing industry, adopting green extraction technologies can mitigate environmental and economic burdens. Leveraging lemon peels, seeds, and pomace can lead to innovative solutions for resource efficiency and bioactive compound extraction.
Various D- and z-values in scientific literature aid in assessing heat resistance in fruit juice production. Effective surrogate selection is crucial for pathogen risk assessment. Regularly updated values enhance accuracy. Industrial practitioners must consider these parameters to ensure product safety and quality.
💡 Since November 2014, these daily newsletters have saved tens of thousands professionals countless hours in their daily search for relevant industry information.
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