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Happy 4th! As most of the readers are off, this is a tiny edition.
Enjoy the weekend.
Juice News 🧃
Repeat news, but some more insights: Odwalla, a well-known fruit juice and smoothie brand, has been relaunched in a collaboration between Full Sail IP Partners and Grupo Jumex. This relaunch signifies a new chapter for the brand, offering potential for growth and innovation in the competitive beverage market.
General Atlantic is considering a US IPO for Joe & the Juice in the near future, as reported by sources familiar with the situation.
Sol-ti sets a new standard for wellness beverages with its vibrant line of organic, cold-pressed juices, superfood teas, and wellness shots—all crafted from the highest quality, certified organic ingredients and free from additives or artificial sweeteners. Packaged in eco-friendly glass bottles to preserve freshness and nutrients, Sol-ti delivers living enzymes, vitamins, and minerals in every sip. From classics like Master Cleanse and Pure Green to innovative blends with activated charcoal and adaptogenic herbs, Sol-ti offers clean, functional hydration to support your health and the planet—making every bottle a conscious choice for wellness.
Citrus News 🍊
The Citrus Growers' Association of Southern Africa (CGA) is advocating for a focus on facilitating agricultural growth in the upcoming Budget Vote address by Agriculture Minister John Steenhuisen. They emphasize the importance of urgent and shared concern to support the growth of the citrus industry in Southern Africa.
The orange harvest in Brazil is anticipated to yield a substantial year-on-year increase in crop size, with a forecast of 314.6 million boxes for the 2025/26 season in the main orange-producing region. This rise in availability comes amidst persistently low demand, indicating potential implications for pricing and market dynamics in the orange industry.
Research Worth Reading 🔬
Pulsed electric fields technology can improve the functionality of orange by-products like peels and bagasse by enhancing their dietary fiber content. These by-products are rich in insoluble dietary fiber, which can be beneficial for various health benefits. Processing these by-products with pulsed electric fields can potentially increase their value and applications in the food industry.
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 | Juice News is a daily publication by Last Week Media (an indie media operation), and provides news, insights and research information curated daily by Jan van Iperen. This is a one-man-show, but I work hard and smart. Automation and self-developed tools make it possible to do this, besides my regular day job. Your support is appreciated. |