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There was a time when you could buy Frozen OJ anywhere. What happened?

And Gene-Edited Citrus Comes Closer to Commercial Realization.

For Professionals in the Juice and Citrus industry

๐ŸŠ๐Ÿฅค๐Ÿ‹ ๐Ÿšœ Want to meet in ICBC? Secure your slot here.

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Reliance Consumer Products Ltd, a division of Reliance Industries, has entered the healthy functional beverage market by acquiring a majority stake in a joint venture with Naturedge Beverages. This move marks the company's expansion into the fast-growing segment of functional beverages, showcasing its strategic focus on diversification and growth in the consumer goods sector.

Food and beverage companies should prioritize facts and science over fads for sustainable growth, according to Florian Schattenmann from Cargill. Emphasizing the importance of responsible decision-making, the article highlights the need to focus on long-term strategies rather than short-term trends in the industry.

The Chartered Institute of Financial and Investment Analysts, Nigeria (CIFIAN) urges the Federal Government to harmonize policies on sugar-sweetened beverage taxation to combat health issues and boost revenue. CIFIAN emphasizes the need for a coherent approach to taxation to address public health concerns effectively and ensure economic benefits.

The popularity of ready-to-drink orange juice led to a decline in the consumption of frozen orange juice from concentrate. This shift in consumer preference highlights the impact of convenience and changing tastes on food choices, ultimately affecting the market demand for different forms of orange juice products.

British cold pressed juice company Daily Dose has introduced two new apple juice flavors, now sold at Waitrose stores throughout the UK.

Liquid Death's success in the beverage sector is attributed to unconventional partnerships that outperform traditional marketing strategies. By collaborating with unexpected brands like Tony Hawk and Steve Aoki, the company has generated viral growth and brand awareness. Leveraging these unique partnerships has allowed Liquid Death to stand out in a crowded market and connect with consumers in innovative ways, showcasing the power of creative collaborations in driving business growth.

Citrus News ๐ŸŠ

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South African citrus growers have faced significant financial burdens, spending nearly R4 billion annually since 2023 to adhere to the extra import regulations imposed by the European Union.

Eosta, a top European organic produce company, has launched Jucy Gold Organic Raingrown oranges from Peru, known for their high 45% juice content. These oranges are cultivated sustainably using only natural rainfall, and they come with Fairtrade certification, offering consumers a socially responsible and environmentally friendly choice.
(yes, this is repeat, but with some more background)

Research Worth Reading ๐Ÿ”ฌ

Potassium fertilizer enhances citrus sweetness by energizing the plant's internal supply chain, driving carbon from leaves to fruit, resulting in sweeter pulp. Soluble sugars in citrus pulp determine flavor appeal, making potassium fertilization crucial for boosting sweetness in fruits.

This research provides a novel and effective biocontrol strategy for the grape industry to mitigate postharvest sour rot. By using cAMP-induced antagonistic microorganisms, the reliance on chemical fungicides could be potentially reduced, thereby promoting sustainable agricultural practices and enhancing the overall quality and safety of grape products.

The study focused on identifying and quantifying bioactive compounds in cashew pseudofruit and its by-products, including pulp, bagasse, and liquid extract of the testa. Valuable bioactive compounds were found in these waste materials, suggesting potential applications in the food and pharmaceutical industries. This research highlights the importance of utilizing by-products to extract beneficial compounds for various purposes.

In 2012, Jennifer Doudna, Emmanuelle Charpentier, and their research team pioneered CRISPR-Cas9 as a precise gene-editing tool, revolutionizing genetic modification. This breakthrough has significant implications for agriculture, particularly in the development of disease-resistant citrus varieties. The advancement of gene-edited citrus brings commercial realization closer, promising enhanced crop resilience and quality in the agricultural industry.

Systemic delivery of oxytetracycline (OTC) through trunk injection is a promising method for combating huanglongbing (HLB), a destructive bacterial disease affecting citrus trees globally. This approach shows potential for effectively managing HLB, also known as citrus greening, and offers hope for improving citrus production.

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Juice News is a daily publication by Last Week Media (an indie media operation), and provides news, insights and research information curated daily by Jan van Iperen. This is a one-man-show, but I work hard and smart. Automation and self-developed tools make it possible to do this, besides my regular day job. Your support is appreciated.