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- Brazil Orange investments increase outside the traditional Citrus Belt
Brazil Orange investments increase outside the traditional Citrus Belt
and President of the International Fruit and Vegetable Juice Association Kees Cools speaks about the challenges faced by orange producers, and takes a wider look at the difficulties faced by the fruit juices market.
Jan van Iperen
July 02, 2024
Due to technical hiccups yesterday, a double edition today. Enjoy!
PS Really happy for one of the loyal and long term readers, Maxim McDonald, for their recent win with Yuzu juice. We need these sparks of excitement and the recognition of amazing juice ingredients! ✨
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