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- Are European Beverage Trends Reshaping the Market?
Are European Beverage Trends Reshaping the Market?
And University of Florida’s Institute of Food and Agricultural Sciences (UF/IFAS) is teaching Florida residents how to identify, monitor and manage greening and psyllids.

For Professionals in the Juice and Citrus industry
Which fruits/vegetables should get more attention, based on increased volumes in juice consumption? Coconut… what else?

Juice News 🧃
Coca-Cola Southwest Beverages in Beaumont provided an exclusive glimpse into its operations, offering insight into its facility and processes. This behind-the-scenes look sheds light on the inner workings of the Coca-Cola distributor in Beaumont, providing valuable information about its operations and practices.
A thorough examination of juice consumption in the United States emphasizes its association with improved diet quality and sheds light on variations in intake levels, suggesting that the country may be undervaluing the benefits of fruit juice.
WALOVI, an Eastern herbal beverage, is gaining popularity in New York City, sparking a global trend. The unique fusion of Eastern flavors and modern urban settings like Times Square is captivating consumers. This trend highlights the growing interest in Eastern beverages and the potential for global expansion.
The document highlights practical tools and recommendations such as: IFU analytical methods for detecting adulteration (e.g., isotopic procedures, DNA methods, juice content tests), AIJN Code of Practice, SGF/IRMA Approval, Codex Alimentarius, EU, FDA, and national standards.
Convenient cocktails are driving growth in the declining alcohol market in Europe, reshaping beverage trends. This shift highlights the importance of convenience and innovation in product offerings to meet consumer demands. Manufacturers should consider adapting their strategies to capitalize on this trend and stay competitive in the evolving market landscape.
Symrise is enhancing its dedication to supporting innovation in the food and beverage industry by introducing a unified Global Food & Beverage positioning called "Accelerating Advantage," aimed at empowering leaders in the sector to stay ahead in innovation.
A class action lawsuit has been filed against Capri-Sun for allegedly misleading consumers by labeling its fruit punch as "100% juice" while containing the synthetic preservative citric acid. The lawsuit highlights concerns about deceptive labeling practices in the food and beverage industry, emphasizing the importance of transparency and accuracy in product labeling to inform consumer choices.
Citrus News 🍊
“it’s oh so quiet… it’s oh so still…”
Research Worth Reading 🔬
Grapevine canes, the discarded woody prunings after each harvest, show potential as a biodegradable alternative to plastic, according to a study by South Dakota State University. This innovation offers a sustainable solution to the global plastic waste crisis. By utilizing vineyard waste for packaging, the industry can contribute to reducing environmental impact and promoting eco-friendly practices.
Florida residents are being engaged in combatting citrus greening, a major threat to the state's citrus industry. By involving residents in monitoring and reporting affected trees, researchers aim to enhance early detection and control efforts. This collaborative approach underscores the importance of community involvement in safeguarding agricultural resources.
Witches’ broom disease of lime (WBDL) caused by ‘Candidatus Phytoplasma aurantifolia’ has been a major threat to Mexican lime orchards in southern Iran. To combat vector-borne diseases like WBDL, identifying and utilizing tolerant or resistant lime genotypes is crucial. This strategy can help in safeguarding orchards and mitigating the ruin caused by the disease over the past two decades.
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