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2022-11-16

The Grocer’s New Product Awards 2022: Smoothies & Fruit Juices

A fresh and “delicious” juice, this first foray into pineapple by Rubicon proved a big hit with our judges. Refreshing and flavoursome, complemented by a tropical aroma, the drink draws on a growing interest in pineapple in the drinks market as a whole, using hand-picked varieties of the fruit.


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Pakistan’s first energy booster juice of fresh fruits launched to improve immunity The energy drink has been introduced under the brand of `Fruit Nation’ with title `ABC Juice’ to promote health and nutrition by providing premium quality juices, nectar, fruit drinks and food products.
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Harvest of late oranges increases gradually in BR At juice processors, although quality standards (ratio and Brix) are not within requirements, agents from the industry reported to be receiving late varieties – many of them blend these varieties with the juice from pear oranges without any quality loss.