2021-07-12

Soda 2.0: Nostalgic flavors, low sugar, and functional health benefits… the meteoric rise of Olipop

Olipop — a functional beverage brand forging new territory in the soda category with 9g fiber per can — is on course to more than triple revenues this year vs 2020, says co-founder Ben Goodwin, who launched the brand with David Lester in late 2018.

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Rooh Afza, relished across the heated borders, eyes new palates The drink brings about $45 million of profit a year in India alone, its manufacturer says, most of it going to a trust that funds schools, universities and clinics.

Sugar-Sweetened Beverage Consumption, Perceptions, and Disparities in Children and Adolescents Sugar-sweetened beverage perceptions and related social and commercial determinants like marketing may be useful targets for reducing SSB consumption.

Soda 2.0: Nostalgic flavors, low sugar, and functional health benefits… the meteoric rise of Olipop

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