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Plant-based food Perennial targets seniors, not millennials
Perennial is gut, brain, and bone health for older consumers.
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Nielsen: Sparkling Waters, CSDs Spur Growth in March
All channel sales for snacks and non-alcoholic beverages grew 5.1 percent during the four-week period ending Mar. 23.
Robot Food brings a sparkle to every day with new sparking water brand, Upstream
The premium drink with an affordable price tag sits in a booming category, and Robot Food was asked to come up with a brand positioning, name, tone of voice and identity that could "elevate everyday moments".