Odwalla’s and Califia Farms’ Greg Steltenpohl Dies at 67

Greg Steltenpohl, a natural food and beverage pioneer and entrepreneur who emerged as a leading voice in the plant-based movement over the course of more than 40 years in the business, has died. He was 67.

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Why Greg Inspired: A Remembrance Greg Steltenpohl, the innovative juice executive who twice brought progressive, environmentally and socially conscious brands to national prominence, was deep into a triumphant second act as a businessman -- and force for good -- when he passed away this week.