How does innovation work in a coronavirus era?

Coca-Cola — like many other companies — has been streamlining SKUs and focusing on its biggest, established and trusted brands as a result of the coronavirus pandemic.

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Kraft Heinz: Bringing a Century of Food Heritage to Licensing With the trends of nostalgia hitting the food and beverage sector in waves, the experts at The Kraft Heinz Company – responsible for grocery icons such as Kool-Aid, Planters, Oscar Mayer, Jell-O, Heinz Ketchup and more – are bringing its iconic brands to the world of licensing.