Functional Drinks Market Intelligence

Inflationary pressures are impacting consumer finances, leading to a decline in functional drink purchases.

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Clean Drink adds an Elderflower flavor to its Clean SAV:D drink Clean SAV:D — originally Clean Rscued — is a Swedish functional beverage from the company behind Clean Drink, although the difference with this one is it’s made with saved fruit juices that would have been otherwise thrown away.
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Power Leaves Corp. Targets Caffeinated Beverage Market With New Coca Extract Product: DeCarb The PLC science team is developing an innovative plant-based coca extract isolate - DeCarb - that can be used in the food and beverage industry to reduce caffeine bitterness after positive preliminary testing results.