2020-09-22

Coca-Cola will enter U.S. hard seltzer market in first half of 2021

Coca-Cola CEO James Quincey told CNBC’s Jim Cramer about the company foray into the fast-growing hard seltzer market.

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CEO Roadshow Interviews Splash Beverage Group Inc. Chief Nutritionist, VP of Product Development and Marketing Sanjeev Javia SBEV believes its business model is unique as it ONLY develops/accelerates brands it perceives to have highly visible pre-existing brand awareness or pure category innovation.

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