Can Juice Really Be Healthy? Yes!

Juice extracted from fresh fruits and vegetables contain concentrated amounts of vitamins and minerals.

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Which functional claims in beverage resonate with consumers? As the line begins to blur between food and beverage, consumers are looking for more than just hydration from their drinks – they also want function.
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Crazy for kefir? Indian start-up aims to 'redefine' probiotic consumption with fresh take on fermented beverage Indian start-up Kefir Culture is aiming to improve public health and targeting local expansion with its own twist on kefir, a traditional fermented beverage known for its gut health benefits.