A digital campaign for the orange fruit and orange juice by those who produce and export them around the world

Spread the culture of European fruit and vegetables.

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Vita Coco shares next steps for coconut brand at ICR Co-founder Michael Kirban and CEO Martin Roper sat down to discuss the evolution of Vita Coco from startup to publicly traded company, sharing with the audience its vision for the future, and the brand’s hope to make coconut water a household essential.
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Just Made Expands to 11 New States With Over 300 New Stores and Launches a New Smoothie Line Just Made, a maker of tropical beverages crafted with functional ingredients and HPP, will be available Q1 ’23 in over 300 new stores, including select Costco, Meijer, Lidl and Key Food stores, and in 11 new states.